Aug 8, 2023
A Supplement, Not a Substitute for Effective Content Marketing
If you've worked in digital marketing in any capacity, you have probably seen more and more mentions of ChatGPT and other AI applications increasing over the past 8-10 months. From headlines in major media outlets to questions from clients asking about this exciting new technology, it seems almost inescapable.
So, after ChatGPT has had its viral moment, and now we're in the era where generative AI is becoming more widely adopted, how do we use it the right way? For agencies, using a tool like ChatGPT can be a powerful copywriting resource, especially when an in-house writer is not a readily available commodity.
Like with any tool, though, AI content generation is best used when handled responsibly. That's exactly what we're talking about in our latest eBook "How to Use AI Content Generation: A Supplement, Not a Substitute for Effective Content Marketing," which you can find here:
View and Download the "How to Use AI Content Generation" eBook Here
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