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MAKING A SPLASH WITH THIS CLIENT’S SOCIAL ADVERTISING

LOCATION📍

BOWLING GREEN, KY

GOAL 🎯

This Pool Services client came to Conduit Digital looking to increase their social media presence.

The ultimate goal of this campaign was to generate leads for in-ground pool installations.

CHALLENGES ⚙️

This client did not have the best or most visually pleasing static images.

Conduit Digita’s Social Advertising team recommended videos or carousel of images/videos to better showcase the beautiful pools they install.

RESULTS 📈

We reached the client’s goals by generating 99 leads across Facebook & Instagram in 2 months.

The team was able to reach this goal by audiences and call to actions on the advertisement.

We tested serving the ads to the client’s target audience, their core audience on Facebook and Instagram, which are primarily women, age 30-60, with children, showing an interest in pools and swimming.

We also tested serving ads to a geo-optimized audience to extend the reach of the campaign combined with the best performing CTA headline – Build Your Dream Pool.

0
LEADS GENERATED
0%
INCREASE IN LEADS


SO MANY LEADS CLIENT
HAD TO PAUSE THE CAMPAIGN
TO KEEP UP

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